How to protect your preferred domain name

While most of the words in the dictionary have been registered as dotcom names by speculators hoping to sell them for a profit on the

future, there are still many domain name options and combinations available with various extensions.

Choose a domain name

It’s important to keep the following in mind when choosing your domain name…

Choose a memorable name

The right domain name makes it easy for your potential customers to remember and find you.

It is your location on the web and also your email address.

Your domain name is your brand

Secure the domain name that best represents your business name and keep it out of reach of your competitors.

Domains are valuable online real estate and securing more than one helps protect your brand and increase your reach.

You can easily point as many domains as you like to a single website.

building credibility

Having an appropriate domain name and using it to personalize your business cards and email addresses helps establish credibility and

professionalism.

For example, an email address like [email protected] is more professional than

[email protected]

So don’t use a free domain name – it’s short-sighted and gives your prospect

customer the perception that you are “looking for a quick buck”.

Your domain name is an investment

Domain names, like real estate, increase in value over time.

Additionally, as a domain name ages, it not only becomes more valuable, but also gains more credibility and integrity with search engines.

Therefore, it is extremely important to secure as many suitable domains as possible as soon as possible.

Not only can they direct everyone to a website, but it also keeps them out of the clutches of your competition, as well as increasing your company’s online presence and credibility.

If your preferred name has already been registered…?

Chances are, your preferred domain name has already been purchased and you’ll have to settle for a name that’s less than ideal.

While you should always go for a top level domain (TLD), such as a dotcom extension, if you’re a business, since people still assume dotcom equals business and professionalism, there are some good alternatives.

Other top level domains like .net .org .biz are good options for the right type of business, e.g. a computer networking company must have a .net extension and a non-profit organization must have a .org extension.

However, if your business is country-specific, you should consider using country-specific Top Level Domains (TLDs) such as .de, .nu, .sg, etc.

However, if your name has been taken, you can always consider adding a search engine friendly term or area to the name. For example, if your preferred name is internetbusiness, you can choose internetbusiness-startup or internetbusiness-texas or internetbusiness123, etc.

Also, once your domain is registered, remember to make sure your domain registration stays locked. This feature ensures that your domain remains secure and untouchable.

So if you want to transfer your domain name to a different registrar, you need to unlock it before the new registrar can transfer it from your current registrar.

To start your domain name search, click on the links below to see what extensions (TLDs) your preferred domain name is available under and register as many suitable domains as you can get – it’s an investment in the future of your business! !