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Schrems vs. Facebook: Dispute over advertising consent could soon end up before the ECJ

Max Schrems’ legal dispute with Facebook is entering the next round. The data protection activist has called the Supreme Court (OGH) and hopes that it will submit the questions he raised about data processing by Facebook to the European Court of Justice. The social media group thinks that users conclude a “contract” because they receive personalized advertising. That is why the General Data Protection Regulation (GDPR) can only be applied to a limited extent.

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