What exactly is electronic commerce?
E-Business and E-commerce are different concepts although they are closely related. Electronic commerce refers to the sale of products online, while electronic commerce refers to the use of Internet technology as an integral part of your business. Some examples of these Internet technologies include email, online banking, and web-based customer relations. In short, if you use the Internet to be successful in your business, then you are involved in e-commerce.
To get started in e-commerce, the first step is to establish a presence on the Internet. The way to do this is to set up a website. Although many people hire a webmaster to do this for them, it is something you can do yourself if you have the time. The first thing you need to do is find a host for your website and determine a name. You can use .com, .net, .info, or one of the many other forms of an address, but the main focus of the name should be on your business. You may have to search far and wide to find one that isn’t already in use. It should be short and to the point and be the main focus of your business idea.
Once you find a reasonably priced web hosting site, you can start preparing the articles or catalog for the site. You must set up a folder on your computer and save all your material as .txt. If you don’t know HTML, there are software programs you can buy that will write the code for you. Some examples of this are Microsoft Frontpage and Dreamweaver. All you have to do is copy and paste your material onto the page and save it to a web folder. With an uploader, like File Zilla, you can upload the pages to your website.
You have to submit your site to search engines and it can take several months for your site to appear in the rankings. Being aware of keyword optimization techniques also makes it easier for search engines to find you. Once you get started with eCommerce, you will be hooked and start setting up many more websites.