Are you gagging on the terms? Wondering what a marketer really does? Last week, as I sat down with a collective group of mainstream business marketing experts, I was asked to define what I do. My Brick and Mortar partner chimed in to explain that I wasn’t one of those internet marketers who created one scam after another to collect high prices from people looking for a real deal.
God bless you!
I’m Jan Verhoeff, and I’m an Internet Marketer. They say that the first step to a cure is to admit it to yourself… So, that’s when I said it. I admitted that I am an internet marketer. No, it’s not a bad word and I’m not scamming anyone. I held up a copy of my PROOF of a soon to be published book, “Internet Marketing for the Neighborhood Market” and Pre-Sold 32 copies right there at the Chamber of Commerce meeting.
The most frequently asked question from neighborhood businesses in the room was, “Is it really helpful to have an online presence if you have a business on the main street?” The answer according to my favorite little redhead blogger is “Hell YES!”
My answer is that if you are a core business and you don’t have an internet marketing presence, you are leaving money on the table and markets untapped. Any marketing expert knows that the more people you can introduce your business to, targeting your specific business, the more successful it will be.
If you are a Chevy store, you don’t try to attract Ford Market, you take every Chevy driver in the nearest 150 miles to show your product. You may sell to a Ford buyer, but you’re going to spend more time with that buyer than you do with a Cheverolet lover. Don’t waste time, find more Chevy drivers.
Online, to generate more traffic, define your marketing strategy with keywords and content-based SEO. Your target audience is looking for you. Boost your traffic organically with an expert writer who knows how to execute a marketing strategy with well-defined content, keyword application, and information that engages readers. A skilled content writer will go a long way in leading your internet marketing effort to success. Don’t waste your time or money on anything less than an expert marketing writer if you want to achieve success online.
5 KEY Ways to Increase Your Core Business Revenue – Online
1 – Offer instant buying opportunities with one-click purchase options.
2 – Build a strong shopping list by inviting your site readers and store visitors to opt-in to your marketing list.
3 – Always offer a Solo ONLINE Special.
4 – Keep online customers coming back with multiple choice automated messages.
5 – Offer at least one line of products ONLINE only.