Virtual Reality Hidden Champion comes from Upper Austria
Virtual reality has long ceased to be a gimmick for gamers and is a sustainable innovation in industrial business processes.
Between 30,000 and 40,000 driver training courses are carried out for system vehicles every year. We rely on `serious applications`, i.e. applications that make a work process more precisely comprehensible and that with an accident risk of down to 0%. The process of dismantling a hydraulic unit of a forklift truck can be learned in VR in two minutes and then understood on the real device. We recognized this business area at an early stage and have already successfully established ourselves on the market in Austria and Germany. We are well on course and the goal is to further expand our market leadership in the DACH regions over the next three years
Klaus Stöttner, owner and managing director of Pool3
Niederwaldkirchen (Upper Austria) (OTS) – Virtual Reality (VR) has not been part of the so-called Gartner Hype Cycle since 2018. This means that this technology is neither underestimated nor hyped. Rather: Virtual Reality is firmly established as a megatrend in business and society. The US market research company Gartner justifies this with the already mature state of virtual reality. Fortune Business Insight puts the market size for VR worldwide at 3.1 billion US dollars for 2019. The assessment of the annual growth potential with an increase of 44.3% per year is overwhelming. A market size of 55.7 billion US dollars is assumed for the year 2027. The key factor for this growth is – according to Fortune – the increasing demand for virtual training across all industries.
VR thus innovates the business processes in industry sustainably. And it is precisely in this segment that a company from Upper Austria stands out with ready-made solutions – Pool3 from Niederwaldkirchen – a hidden champion in the VR solutions segment in the industrial environment.
“Between 30,000 and 40,000 driver training courses are carried out for system vehicles every year. We rely on `serious applications`, i.e. applications that make a work process more precisely comprehensible and that with an accident risk of down to 0%. The process of dismantling a hydraulic unit of a forklift can be learned in VR in two minutes and then understood on the real device. We recognized this business area at an early stage and have already successfully established ourselves on the market in Austria and Germany. We are well on course and the goal is to further expand our market leadership in the DACH regions over the next three years “, says managing director and owner of Pool3 Klaus Stöttner.
For almost 20 years now, the team around the two founders Gerhard Hofstätter and Klaus Stöttner has been working with VR and making technical innovations usable for industry and its processes. While product visualization and animation were in the foreground at the beginning, the current VR projects focus on people: from shortening development cycles in the design process and in test series through the use of virtual reality to the product presentation of safety assistance systems – which in situations support that you actually never want to experience in real life. In addition, there is the current focus: Immersive Learning.
Immersive learning aims to create virtual learning environments that users experience as “real” because they address all of the senses in the best possible way.
In partnership with Jungheinrich AG, the world’s leading solution provider in the areas of intralogistics based in Hamburg, VR trainings and forklift simulators were developed and manufactured, which are used in a variety of ways in the Group: from aptitude tests for new employees, training, and safety instructions for drivers up to the acquisition of new customers, who can thus experience the latest developments “live”. “The idea of in-house training resulted in our own business model for our customers. This generated added value. With our own applications, we achieved a time saving of 80% compared to conventional training. The simulator’s low space requirement also convinced many logistics companies, ”emphasizes Lukas Riedel, Product Sales Manager for Health & Safety at Jungheinrich AG.
VR makes full use of its economic advantages, especially in mechanical and plant engineering – from the reduction of time required for training or development, the minimization of space requirements to the ongoing transfer of knowledge. Even or especially in times of a pandemic, the advantages of location and time-independent individual training are clear.
In 2020, Pool3 launched a new series of events – the “CoLABoration Day”. As the organizer of the symposium, Pool3 would like to contribute together with other solution providers as well as representatives from industry and science, including the FH Upper Austria Campus Hagenberg, to ensure that VR is established in the industry and new innovations are presented and promoted. “A gimmick grows up. VR is no longer a gimmick for gamers. The B2B areas of application are now diverse and range from virtual showrooms to product development to simulators for training purposes. And we would like to show and develop this in our series of events with our partners, ”said Stöttner.
The first CoLABoration Day in December 2020 with over 45 participants was all about immersive learning. With live demos of finished customer solutions, the Pool3 team gave a profound and practical insight into how VR trainings work and what possibilities they offer. In addition to the training options themselves, the focus was also on the integration aspect into existing, company-wide learning platforms, as well as updating, multilingualism and the evaluation of training using Pool3’s own core module.
For the upcoming CoLABoration Day on March 25, 2021, HP Austria was won as an event partner with its innovation “HP Reverb G2 Omnicept Edition”. An exciting and attractive program is again guaranteed. You can find more information on this on the Pool3 homepage: www.pool3.at
An online symposium for VR and immersive training in an industrial environment
Date: March 25th, 2021, 2:00 p.m. – 4:00 p.m.
Place: Online / zoom meeting, Austria
Inquiries & contact:
Veronika Fiereder, email@example.com, 0664 323 0678